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customer feedback

Customer feedback is invaluable. It enables any business to grow by satisfying its most important ally—the customer. It then becomes easier for companies to understand customers’ wants, expectations and dissatisfaction. A recent Salesforce report reveals that 89 percent of business customers expect businesses to understand their needs and expectations. By aligning their products to this[…]

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books for product managers

“Today a reader, tomorrow a leader.” -Margaret FullerProduct mangement is an emerging discipline. It is said that product managers are CEOs of their products. Rightly so, product managers are involved in the entire lifecycle of a product. From building talented teams to generating profits, they influence all the phases. Here is a list of 8[…]

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Extreme programming

The phrase “extreme programming” sounds exciting and a little dangerous. It may call “extreme sports” to mind, but it isn’t as dangerous as water skiing through the rapids. Although extreme programming does need willingness to depart from tried and true paths.Extreme programming (or XP) is a variety of the Agile approach to software development. As[…]

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Product roadmap

“Competition is fierce” is an understatement in the business world. Especially so in the software product development arena. As of the third quarter of 2019, 2.47 million Android apps and 1.8 million apps for iOS were available to the over three billion global smartphone users. Even more discouraging, Gartner estimates that less than 0.01 percent of all consumer mobile apps were[…]

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