Customer feedback is invaluable. It enables any business to grow by satisfying its most important ally—the customer. It then becomes easier for companies to understand customers’ wants, expectations and dissatisfaction. A recent Salesforce report reveals that 89 percent of business customers expect businesses to understand their needs and expectations. By aligning their products to this[…]
Browsing category:
Product Roadmap
How to Improve Your Software With Customer Feedback
Product management, Product Roadmap Dec 05, 2019
Announcing New Features To Increase Customer Adoption
Communication, Product Roadmap, Release Notes Nov 01, 2019
For software companies, essence of introducing new features is to get customer adoption. Just developing the app or website doesn’t mean users will come. People have to know what’s new in your product, and they need a reason to care. Thus how you present & market features is as important as the features themselves. How[…]
“Competition is fierce” is an understatement in the business world. Especially so in the software product development arena. As of the third quarter of 2019, 2.47 million Android apps and 1.8 million apps for iOS were available to the over three billion global smartphone users. Even more discouraging, Gartner estimates that less than 0.01 percent of all consumer mobile apps were[…]