The Product Perspective Talks- The Product Management
Product management is a multifaceted discipline that requires a blend of strategic thinking, customer focus, collaboration, leadership, and continuous learning. It plays a vital role in delivering products that meet customer needs, drive business growth, and create value in the market. The role of a product manager is to act as the bridge between the customer, the business, and the development team, ensuring that the product meets customer needs, aligns with business goals, and is executed effectively.
In our latest episode of “The Product Perspective Talks” video series, our guest Dea Mandija talks about product management with our senior product manager, Sujeet Pathak.
Video Brief-
Dea Mandija shares her journey of becoming a product manager, starting with a web development internship and transitioning to project management tasks in a startup company. The discussion focuses on product management and product discovery.She highlights the importance of understanding user needs, usability, technical feasibility, and business viability during the product discovery process.
Various tools and techniques are mentioned for product discovery, including framing the problem, ideation, prototyping, and utilizing digital tools like whiteboards and sketching tools.
She also emphasizes the multi-faceted nature of product management, involving communication with different stakeholders, leadership, customers, and the need to find the right language and format for effective communication. Conflict resolution and data analysis are also discussed as important skills for product managers.